
- Location: Grand Rapids, MI
- Category: Athletic Coaching Survey Software
About
Grit Leadership is an AI driven, data and analytics software platform that turns athlete, parent, and coach surveys into clear insights you can use right away. Perception is not always reality. Stop guessing or simply checking boxes and start leading your team with confidence.
Athletic Directors get clean data and AI generated reports that make postseason meetings faster, smoother, and more productive. You immediately see what is working and where support is needed.
Coaches get quick, in season check ins that gather honest feedback from players in two minutes. They learn how connected the team feels, how to build a player led team designed to enhance belonging where communication and positive culture thrive.
Players gain a real voice, and coaches can respond with clarity. Instead of hoping culture is strong, Grit helps coaches spot wins, catch issues early, and lead with confidence, now before it's too late in the season.
Parents also get a structured, productive way to influence your program. It turns parent input into helpful insight and keeps those email landmines we all hate, out of our inbox, so you can focus on your program.
Instead of hoping culture is strong, use data to lead your coaching team in the right direction. Try it for free or sign up with our special deal and start improving your program and saving headaches and money today!
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Offers
$50 Visa Giveaway: Sign up at WADA or NADC and take home some cash for yourself!
Choose any plan you want and pay only $500 for the rest of the year. You get a $50 Visa card and our help to apply best practices to your school for adding Grit Leadership to your systems right now, before its too late in the year..
Fall Conference DealWhat customers say
“Observing Kevin and Grit Leadership impact programs has been one of the most rewarding experiences I have had in my role at Baylor University. Kevin is equipped and prepared to lead atheltic departments to raise their standard of excellence. If you care about improving your program and helping students, you need to contact Grit Leadership.”
Matt Thomas Executive Director, Baylor University - Center for School Leadership
“At Libertyville High School, we use Grit Leadership to gather midseason and end-of-season feedback from student-athletes so they can share honest insights about their experience. In the past, we relied on Google Forms and clunky spreadsheets that were hard to read, time-consuming to analyze, and often delayed meaningful follow-up with coaches. Grit Leadership’s web-based platform makes surveys easy to send and feedback instantly organized into a clear, readable format. It allows our coaches to respond faster, listen better, and consistently align behaviors, standards, and support systems with the championship culture we expect and promise.”
John Woods Athletic Director , Libertyville High School
“Before Grit Leadership, I struggles to find an objective performance assessment tool. Evaluations can be subjective and perceived as negative when minimal evidence is gathered and used to make decisions. Grit Leadership has allowed me to collect feedback from the school community and cosches for analysis, planning, and growth purposes.”
Kristen Farkas Atheltic Director , Trenton High School (MI)
“Grit Leadership has been a vital source for me as a new atheltic director. The evaluation creates a partnership between coaches and ADs to have non-threatening, data-driven, improvement-based conversations.”
Davis Kool Atheltic Director, South Christian High School (MI)
“Grit Leadership is a win-win-win. I’m better equipped as a coach. My athletes are performing better on the field. And, most importantly, my athletes are better prepared for life beyond the sport.”
Aric Dershem Varsity Soccer Coach (2x State Champions), Grand Rapids Christian High School









